ISBN: 1-887570-00-4

420 pages hardbound
6” x 9”

$29.95

DNA Leadership through Goal-Driven Management — It's a Method

By James R. Ball

DNA Leadership through Goal-Driven Management presents a comprehensive method and reference guide for setting and achieving business goals. There is no other book we are aware of that provides such a complete system, so much information, and so many example, tips, and ideas for guidance and implementation.

• Part One presents DNA Leadership, an approach for leading others by getting buy-in to goals and visions of success.
  
  
• Part Two presents Five Keys to Goal-Driven Management(G-O-A-L-S) along with examples, action steps, and implementation suggestions. This is a complete methodology for setting and achieving goals. Great for use by individuals, teams, and organizations.
  
  
• Part Three provides several lists of myths, success strategies, executive ideas, and short tips on achieving goals.
  
  
• The book also includes MOSAIC Mastery®, a unique and powerful method for setting and achieving performance metrics.

Buy the book -- See below to order

The links on the right
are to additional
content below.

The Book, its Uses, and Benefits

Book Highlights

Table of Contents

What's in it for You and Your Organization?

Organizations Using DNA Leadership through Goal-Driven Management

About the Author, Jim Ball

Comments about the book from Jim Ball

"Leaders and managers are in the habit of 'handling things.' They have allowed their skills and abilities for establishing goals and plans to achieve them to atrophy.

"To be successful in today's environment, you can't survive in a reactive mode. You can't get comfortable with the status quo. You have to move people from where they are to where they have never been—by getting individuals to become more than they thought they could become and achieving more than they thought they could achieve.

"To get ahead and stay ahead you need to create the future. And that means you need to get good at setting goals that will create that future. You also must get good at getting others to buy-in to those goals and really want to work together to achieve them.

"That is what DNA Leadership through Goal-Driven Management is all about. It shows you how."

—Jim Ball

Also see the
Table of Contents
below

"Jim Ball is an authority on goal power. I personally witnessed his dedication to establishing laser-clear goals in the early days of the Discovery Channel.

"I'm delighted to see Jim's wisdom so deftly shared in DNA Leadership through Goal-Driven Management. Readers will appreciate his illuminating insights into the secrets for succeeding in a goal-structured environment.

— John Hendricks,
founder and chairman Discovery Communications

Book Highlights

A step-by-step system for setting and achieving goals

This is a complete and comprehensive reference for success in setting and achieving your goals. This book is in use at hundreds of organizations as a guide, teaching tool, and reference for setting and achieving goals and for developing current and emerging leaders.

Part One - 21st Century Leadership presents DNA Leadership, an approach where you lead others by getting them to buy into goals and visions of success that are compelling and worthy of their pursuit. It explains how to achieve goal alignment with missions, visions, and philosophies and provides an overview of the purposes and power of goals in business and in life.

Part Two - Goal-Driven Management presents a comprehensive description of principles, strategies, tips, and techniques for applying the Five Keys to Goal-Driven Management.

For each key, the book presents three components: 1) Fundamental Principles, 2) Success Strategies, Tools, and Techniques, and 3) Implementation Action Steps. The book is full of quick examples and insights into what it takes to set and achieve goals effectively. The Five Keys are:

1. GET a goal
   How to organize, prioritize, and select goals and then make them laser-clear
   
   
2. OUTLINE a plan
   How to develop action plans and strategies to achieve your goals
   
   
3. ACT on your plan
   How to implement your plans, stay focused, and make daily progress
   
   
4. LEARN from your progress
   How to measure and monitor progress toward your goals
   
   
5. SYSTEMATIZE your efforts
   How to develop systems and mechanisms for staying on track to achieve your goals

Part Three - Success Strategies provides short and simple summaries including: 21 Myths and Misconceptions about goals, 25 Dos and Don'ts when selecting and pursuing goals, 10 Reasons individuals don't establish and achieve their goals, and 14 Recommendations for executives.

Here is the Book at a Glance

• Includes the comprehensive Goal-Driven Management method to follow for setting and achieving any goal you want to achieve, big or small, business or personal, short or long-term
  
  
• No book like it that explains what to do and provides specific examples for what people did and did not do when setting and pursuing their goals and the results they did or did not achieve
  
  
• Hundreds of little tips and techniques for refining your approach and increasing your results in achieving your goals
  
  
• Goal-Driven Management methodology explains what to do in each of the five main steps
  
  
• MOSAC method can be used for performance improvement
  
  
• The methods in this book have been adopted and used by hundreds of organizations for setting and achieving business goals
  

Publishing Information

• DNA Leadership through Goal-Driven Management
• ISBN: 1-877570-00-4; 420 pages  6" by 9" hardbound
• Written by James R. Ball, president of The Goals Institute
• Published by The Goals Institute

"Jim Ball has elevated traditional management to a process that's doable and measurable. DNA Leadership through Goal-Driven Management is essential for anyone who wants to stretch resources further and at the same time create, happy, loyal employees.

"DNA Leadership through Goal-Driven Management is a thoughtful how-to manual for getting things done."

— Martha Rogers, PhD.,
co-author of Enterprise One to One and
The One to One Future

DNA Leadership through Goal-Driven Management

Table of Contents

Part One 21st-Century Leadership

• DNA Leadership
  
• The vital link: Goal alignment with missions, visions, and philosophies
• Goal Power
• MOSAIC : A method for identifying goals for balance and growth
• Why Goal-Driven Management works

Part Two Goal-Driven Management

• Five keys to Goal-Driven Management
  
  
• Master Blueprint

1. GET a goal
   • Fundamental principles
   • Success strategies, tools, and techniques
   • Ten elements every goal should have
   • Implementation action steps
     
     
2. OUTLINE a plan
   • Fundamental principles
   • Success strategies, tools, and techniques
   • Use Action Plan Recaps to simplify planning and share know-how
   • Implementation action steps
     
     
3. ACT on your plan
   • Fundamental principles
   • Success strategies, tools, and techniques
   • Implementation action steps
     
     
4. LEARN from your progress
   • Fundamental principles
   • Success strategies, tools, and techniques
   • Implementation action steps
     
     
5. SYSTEMATIZE your efforts
   • Fundamental principles
   • Success strategies, tools, and techniques
   • Implementation action steps

Part Three Success Summary and Executive Recommendations

• 21 Myths and misconceptions about goals and action plans
• 25 Do's and don'ts when selecting and pursuing goals
• 10 Reasons individuals don't establish and achieve their goals
• 14 Recommendations for executives

"This book gets you back to nut and bolt basics and provides a complete framework you can use to manage your whole company."

— Michael Boyd,
co-founder of QVC

What's In It for You and Your Organization?

DNA Leadership through Goal-Driven Management contains a system for setting and achieving goals that everyone and every organization can use to set priorities and establish and achieve the goals they want to achieve.

For Individuals: Read this book and use it as a life-long guide to learn and apply what you should know and do to set and achieve your goals.

• Follow a systematic approach that has worked for thousands of individuals
• See examples of what strategies and techniques others have used that have worked and also those that have not worked
• Pick up dozens and dozens of tips for fine-tuning your approach and increasing your goal achievement success rate

For Leaders and Managers: Give this book to your associates and team members and get everyone to apply the DNA Leadership and Goal-Driven Management methods in your organization. This will help you:

• Get everyone on the same page at the same time.
• Align goals, plans, and resources to achieve the same goals.
• Improve teamwork, cooperation, and communication.
• Increase performance and results.
• Eliminate procrastination, wasted meetings, and false starts.
• Keep everyone focused on what matters most.

"This is a book for executives who are dead serious about increasing growth and profits."

— William McCarten,
Marriott

Organizations Using DNA Leadership through Goal-Driven Management

Hundreds of organizations have provided DNA Leadership through Goal-Driven Management to their leaders, managers, and associates, and students. Many of these organizations or groups or divisions within these organizations also have had The Goals Institute provide seminars on the concepts in this book and also have adopted the methods in the book as their standard approach for setting and achieving goals.

The organizations that have used this book and its methods are in many industries and come in all sizes, big and small. A few examples of such organizations are, AIG, Allmerica Financial Services, CPAmerica, Domino's Pizza, ExxonMobil, Financial Women International, Internal Revenue Service, McDonalds, The Franklin Life Insurance Company, and Virginia Society of CPAs.

"Your approach to Goal Setting, Planning, and Systematization as presented in DNA Leadership through Goal-Driven Management has been a tremendous help to our company. As a result, our sales regions developed business plans that enabled us to take our sales to new levels." — Franklin Life Insurance Company

"Is there a control panel leaders and managers can use to motivate others and inspire the people they are leading to achieve the goals they must achieve for their organizations?

" Yes there is. That control panel is the DNA code of the organization and it is represented by the goals individuals in the organization are pursuing. This is not necessarily the "stated" goals of the organization; it is the actual goals people are committed to and are pursuing of their own volition.

"A leader's objective is to align those two sets of goals which sometimes are very different. This is what the concept of DNA Leadership is all about— goal alignment at the emotional level in the hearts and minds of individuals who must do the work."

— Jim Ball

About the Author

James R. Ball, Jim to everyone, is president and CEO of The Goals Institute. Jim co-founded The Goals Institute to help businesses and organizations achieve their potential through goal achievement.

Jim previously was co-founder and CEO of a venture capital firm and before that he was a Managing Partner at Arthur Andersen. Jim has been an adjunct faculty member at George Mason University and he has provided keynotes and executive seminars for hundreds of organizations. Jim has been an adjunct faculty member at George Mason University and he has provided keynotes and executive seminars for hundreds of organizations.

The Goals Institute has many clients in many industries. See the About Us section of the web site of The Goals Institute for an illustrative listing of clients and for comments from clients on programs provided. Jim is the author or co-author of the books below. For more information on these books, please visit our Bookstore.

Books in the Keep It Simple for Success® series with Jennifer Kuchta:

• Professionalism Is for Everyone
• ABCs for Life
• It’s About TIME!
• The Anacondas in Life
• World-Class Customer Service.

Other books:

• GOALS: Wisdom, Insights, and Strategies
• Soar . . . If You Dare
• DNA Leadership through Goal-Driven Management
• The Entrepreneur’s Tool Kit
• 10 Best Tips for Closing the Sale
• 10 Best Tips for Getting a Job (scheduled for 2Q 2009)
  

Jim previously was co-founder and CEO of Venture America, a venture capital firm that helped launch and develop twenty companies, including The Discovery Channel.

Before that, he was a managing partner at Arthur Andersen in charge of an office that served rapid growth technology companies. Jim also was in charge of the training and professional development programs for Andersen's staff associates and managers in the Washington, DC area.

Jim has been an adjunct faculty member at George Mason University where he co-founded GMU’s Entrepreneurial Institute, Inc. Jim has a degree in accounting and is a member of many professional organizations.

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